DataWave

About DataWave

Founded in 2021 and headquartered in Tel Aviv, Israel, DataWave is an iGaming affiliate and media company that builds and operates comparison websites for betting and casino brands across multiple regulated markets. Its platforms aim to help users make informed decisions and support player acquisition. The company describes its traffic strategy as focused on high-intent search traffic, with ongoing analysis and optimisation of content and landing environments. It also operates an in-house programmatic advertising infrastructure, including a proprietary DSP setup.