7Play
All-in-one iGaming platform for sportsbook, casino, crypto and affiliate operations in a single unified system.
About 7Play
7Play gives operators a full platform to build, launch and manage online sportsbook and casino brands. It runs a dual sportsbook setup — its own proprietary odds feed alongside Digitain, with optional links to BetConstruct, BTi and Pinnacle — paired with licensed casino APIs, in-house social and branded games, and a single seamless wallet that keeps balances synced across every vertical. The platform covers roughly 180,000 live sports markets a month, backed by centralized back-office tools, real-time risk monitoring and promo mechanics for engagement and retention. Turnkey packages come with crypto deposits/withdrawals (CcPAY), AI-driven support and marketing CRM, KYC, multi-tier affiliate management, blockchain rewards, and full reporting dashboards, plus multi-currency wallets and 24/7 partner support across devices.